matthiaselmer.com
A blog about the genius Matt!
Moved to a VPS.. Finally!
In: General
17 Jun 2010Hey everbody,
I finally moved to better hosting and I’m kicking myself for not doing so much much earlier. Most of my SEO projects moved one to two spots up in the SERPS. One site that I tried to move to the number one spot for quite a while now, went from #2 to #1 in a matter of a few hours.
Also all the PPV campaigns I tried on shared hosting (oh man don’t even ask) were doomed from the get go. Page loading anyone? It’s nice to have 4 dedicated IPs and generally more ‘power’ behind your Sites/Tracking. I spent about a week just playing around with my new VPS, I was so excited. Funny enough my productivity went up also. I guess that has something to do with seeing results. Now if I could just get Facebook going again 
.
For my VPS I went with Wiredtree (yes it’s an affiliate link, chances are you not going to buy it anyways because a) You’re smarter then me and already have a VPS/Dedicated already or b) You don’t care about your business and therefore are a moron).
On another note I’m imagining that I can already see first glimpses of my six pack and since I’m almost done with my first cycle of MAX-OT I think I’ll be able to finally release those fattie pics without hurting my ego too much .
That’s all for now, go buy something from Wiredtree, they are awesome :p.
Oh man – Facebook, what have you done?
In: General
10 May 2010So probably everyone has gotten the email from Facebook stating some weird changes about CPM vs. CPC. Now I’ve been recently trying to get a german dating campaign into the green on Facebook and somehow couldn’t manage to get ads over 0.1% that would convert.
The way I would usually go about building a Facebook campaign was to create 10 ads let them run for 5k impressions and then cut out the ones that didn’t perform. But for some reason I was not able to get a CTR of 0.1% and above (yay I suck). I tried some very risky ad copy + images. Took a while to get them through but even a halfnaked girl basically saying: Get laid tonight in german wouldn’t do the trick. I got close (around 0.08%) but “banner blindness” set in really quick. So after around 10k impressions the CTR started dropping to 0.05%
So I decided to split test CPM vs. CPC. Made the exact same ad for CPM and CPC and what do you know, the CPC ad had an CTR of 0.271% while the CPM ad had only 0.083%.
Here are the stats for the two ads:
CPC Ad:
22,140 Impressions
60 Clicks
CPC 0.17$
CPM Ad
15,719 Impressions
13 Clicks
CPC 0.11$
Now if I had the same CTR from the CPC ad on the CPM ad (which on any normal ad network would be the case) I would have gotten 30 Clicks more and had CPC of 0.03$. But since Facebook apparently decided to show their CPM ads to people without a mouse and hands I guess that is not going to happen for a while.
If anyone is still doing a lot of volume I would be interested to hear if you are doing CPC and paying the suggested Millions of $ per click or if you are doing CPM still?
Yay I’m moving in the right direction
In: Personal
10 May 2010I wanted to update everybody on my weight loss. I’m hovering around 83-84 kg (182-185lbs) which would be nice if I could keep that weight while still losing body fat. I’m definitely seeing some progress and some people have commented on me having lost some weight. Still have quite some working out before me until I have the sixpack of glory, but I’m confident that I’ll achieve it until summer hits.
Doing Paleo is though sometimes, not being able to eat pizza and burgers sucks, but I cook a lot more then I used to and get very creative with what I’m cooking, maybe I should have become a chef .
Also shaved my beard today and realized I look like a three year old without it. Well maybe it’ll help me in my 30s.
On another topic, I’ve recently been thinking how to stay motivated in all areas of your life? For me, right now, I’m super motivated to work out, eat right etc. but because of that some other aspects of my life have suffered. How do you guys keep that balance and stay motivated/interested in all areas of your life? I would really love to hear some ideas/comments on this topic.
Two weeks into..
In: Personal
27 Apr 2010So,
a few people have asked me to update on my weightloss. I’m currently hovering around 85kg (187lbs) which is actually not a bad weight for my height. So I basically lost 5kg (11lbs) in two weeks, which I consider a success. The Paleo diet thing is working out great, even though the first week without carbs was pretty heavy.
I’m also now into my second week of lifting five times a week. The Max-OT program seems to work out fine and I tell myself that one can already see the change in my physique . Squats are brutal, but I love them, even though I can walk properly right now.
I’ll keep on going to the gym five times a week for the next few weeks and see where this whole thing takes me. If I could lose another 5kg of fat and gain 5kg of muscle I think I would be pretty much “beach-ready”, even though I would probably be the whitest thing next to the sand.
That’s all I got for now. Oh and I haven’t forgot about the pictures. Decided to post them at the end, so all you guys can stell them for your Acai Flogs.
Cheers
Okay, so I recently got on a scale, since I haven’t been on one for forever I was pretty optimistic about my weight, but oh boy was I in for a suprise. I weight somewhere around 90kg (my roommates scale isn’t that accurate) that is 198lbs for you American guys. I was shocked. I knew that I was slowly gaining weight but I always assumed it to be somewhat lower. Well, that’s what I get for being delusional, not working out, eating pizza and drinking a lot of booze has lead to this.
So I decided to do something against it. Starting today I changed my diet and will start exercising again. I went jogging today and I’m going to do a Paleo diet. Basically what you do is only eat what cavemen would have been able to eat. This means no rice, potatos, dairy products and legumes. Basically only lean meat and vegggies/fruit. The diet was recommended by two friends who lost a lot of weight rather quickly so it seem like a worthwhile try to me.
As I mentioned I went running today and will do so for the week, after that I’m picking up lifting again. My buddies also recommend that I’d do the Max-OT program, so this is what I will be sticking with. I took some after photos and some photo of the food I’m eating. I will upload these later, so if you like healthy food mixed together with a fat man, you’ll be in for a treat.
It’s also worth mentioning that I’m seeing some light for my business and I’m sure that I will succed in that area 
Cheers,
Matt
- (2) Comments
- Tags: fat boy, matt is fat, Max-Ot, paleo diet
2010 and Matt
In: Personal
4 Jan 2010So 2010 is already four days old and since we are all going to die at the end of 2012 anyways I’ll better get some stuff done this year.
I’m not a big fan of New Years resolutions, I saw a statistic once that said that around 99% of all resolutions never come true, so having them doesn’t seem to really change anything. I do have goals for 2010 though one of them is going to be to hit 10’000$/month in profit by the end of the year, as a little incentive I will buy myself this watch once I hit that goal:
Nice watch isn’t it?
Anyways I also committed to going back to the gym, I will do the Max-OT program which goes for about 12 weeks, after that I will continue but a bit less strict then during those 3 months. Hopefully I’ll be able to loose around 5kgs (that’s 11lbs for you guys with the wrong system) of fat and gain some muscle. So that I’m going to be able to go the the beach without people vomiting and fainting .
I also plan to move forward at university, finishing my Latin courses and then moving on the get my bachelor before 2012 so I can at least enjoy the worlds ending a bit smarter, or in the unlikely case of the earth not exploding and affiliate marketing not working out for me get a normal job, hurray!
Anyways that’s my goals for 2010, let me know if you have any or if you think mine are stupid
Famous Failures
In: General
4 Jan 2010Hey everybody,
saw this pretty cool video the other day and thought it might cheer up anybody that is not feeling to successful today
Back From The Cave
In: General
15 Dec 2009What’s up? I’m back
I haven’t posted on this blog for quite a while now, even my mom criticized me for it, but I’ve been busy doing other stuff. I’ve had my first ‘good’ month, made around 350$ in November, mostly doing Facebook Ads. I realized that I should take advantage of what I got, which is the ability to speak multiple languages. The international market is huge and there is a lot of untapped potential out there.
I’ve been working at my dads firm for a bit now and I might redo their site and do the SEO for them once their new product comes out. If any of you guys have experience doing SEO for local businesses and what to charge for it please let me know.
On another note I recently discovered that one of the big problems in this whole affiliate industry that there are so many ways to get sidetracked. You can spend an afternoon on wickedfire reading stupid posts that don’t make you any money whatsoever. Another problem as a newbie is that there are so many different ways to make money. You could do local directories, you could do facebook ads, you could do adwords (yeah right ), you could do adsense sites, etc. etc.
It is very easy to start one thing and if it doesn’t work out right from the start go to the next thing. The reason for that is basicallly ‘Magic Pill’-Thinking, you believe that if you found the right formula you’d be rich over night. Last month thaught me though that it basically comes down to work. Launch campaigns and test them. If you launch 10 campaigns a day you are bound to find a winner. So I guess what I’m trying to say I try to stop looking for short cuts and do the work instead.
I also recently bought uBot too and I think it’s a great tool, helps me automate a lot of stuff. I think I will post a few simple tutorials on this blog, like a Twitter Comment Bot or something like that. I still want to learn a ‘real’ programming lanuage like Python or PHP, guess I could read a book about Python over Christmas.
Btw. I still need to buy Christmas presents. Luckily I like going to malls full of people trying to get their christmas gifts… NOT.
A Quick Update
In: Personal
14 Oct 2009
So,
what has happened in the last few weeks/months? I’ve been to Vegas for 12 days (where I attended the RSD summit and helped out on bootcamps) which was a very intense experience. One that taught me a lot about myself. It’s hard to describe what exactly I learned but I know that I’ve learned quite a bit.
I met some very cool people, made new friends and saw old ones again. I enjoyed hanging out with the rest of the RSD crew. It felt like I’ve found my people. People that are like-minded and very cool and a lot of fun. I’m kinda sad that almost everybody lives in the United States of America and not many in Europe, but I guess that just means that I’ll be traveling a lot in my life.
I’ve spent some time in LA before I went to Vegas and it reminded me just how much I enjoy being in that city. It truly feels like a place where I could live for a few years, if not forever.
I’ve taken a hit in my Internet Marketing endeavors but I’m determined to bounce back and make some serious cash . Also one of the RSD guys I’ve met is doing some serious work and makes quite a bit of money.
Being back in Zurich is quite interesting, over this past half a year a lot of stuff has happened in my life and I don’t feel that it is going to stop anytime soon, I guess that’s what being grown up is all about. I’ll see what the future brings.
That’s it for now, just kinda stream of consciousness post I know but what the heck ..
P.S.: I’m not sure if I should continue writing in English or if I should start writing in German?!
- (3) Comments
- Tags: Affiliate Marketing, Matt, RSD, vegas
New Design and AdSense
In: General
8 Sep 2009As all of you can see I have a new design, it’s not final but I like it better then the old one. One thing that I think is somewhat funny is that all those guys doing WordPress themes always put a ton of their affiliate pages in there. I wouldn’t mind a backlink to their site but a thousand links to an online pharmacy? Come on!
I also signed up for Google AdSense and got approved so I guess I can start throwing AdSense on my blogs I’m not sure if I want to put it here on my personal blog and where I want to put it. Well, I’m thinking about putting the leader board that Google provides in the upper right corner. It would look something like this:
Any input on the matter is greatly appreciated since I’ve never used AdSense before.
On another note my german sites start picking up seo traffic which is great. I think I’ve been a fool of not taking advantage of my german skills and only focusing on the American market, when it’s so much easier to rank for ultra competitive terms, also I guess the keywords are going to be cheaper.
That’s it for now..
About Matt
I like pirates!
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